How Nintendo uses live and on demand video to take advantage of a worldwide audience

  Nintendo released their first Nintendo Direct “episode” of 2014 on February 13. Since 2012 Nintendo has been producing these 30-50 minute webcasts on a bi-monthly basis and has been able to garner global live viewership that sometimes tops out...


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Incoming Microsoft CEO uses video to connect with employees

Microsoft has a new CEO. Satya Nadella, “Microsoft’s server and enterprise guy,” has been tapped to take the helm of the technology giant immediately with the retirement of Steve Ballmer. In his introductory interview, released the day his promotion...


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