Making a peanut butter sandwich in space: video connects across the universe

Chris Hadfield was the first Canadian to walk in space. Since then he has gone on to spend months aboard the International Space Station and, according to Forbes magazine, is "perhaps the most social media savvy astronaut ever to leave Earth." He runs...


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Corporate communicators: exchange your shotguns for rifles

Interesting data from the Wall Street Journal: it costs more than ten times as much for advertisers to reach consumers via television than on mobile devices.  Mass advertising is going the way of the dinosaur. Mass-posting of content on an employee...


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Time shifting is a growing habit for corporate video

Why do people increasingly choose texting over phone calls? For the same reason I watch 90% of my entertainment content from Netflix and Tivo: participating in communication and entertainment on my schedule vs. someone else's is convenient and empowering....


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