Corporate communicators: exchange your shotguns for rifles

Interesting data from the Wall Street Journal: it costs more than ten times as much for advertisers to reach consumers via television than on mobile devices.  Mass advertising is going the way of the dinosaur. Mass-posting of content on an employee...


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Choosing between employee productivity and data security

What's more important to a business, employee productivity or data security? If you can answer this question, you're smarter than I am. Both are necessary. Without either, a business will eventually fail. Yet for information-intensive industries, having...


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Extended enterprises use video to stay connected

The Wall Street Journal's story on the officeless office points to a larger trend that goes beyond the issue of cubicle timesharing: employees are spending less time together as companies are less and less defined by a physical location. The "extended...


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