Video is an essential part of the enterprise today. Whether you are recording an executive interview, a product demo or any other video for your company, there are lots of factors in front and behind the camera to juggle. Here are some tips that can help you create high quality video content and spend less time in post-production:

Resolution and frame rate: Have a clear idea of the resolution settings and the frame rate before you start recording the video. This can help save valuable time in post-production. Especially, when you are using multiple cameras to record, make sure that you are using the exact same resolution and frame rate on all your cameras. This will make the video easier to edit.

ISO settings: ISO Settings influence the exposure. Lower ISO settings are best-suited for bright lights and higher ISO settings work best in low light conditions. With that said, Higher ISO settings cause camera noise and lower ISO settings can help you get a clean shot.  Make sure that you take the time to look around and get the right ISO setting before you click on the Record button.

Scene modes: Try using standard settings if you are trying to capture a natural scene. This also helps you in gaining more control over control and saturation.

White Balance: When trying to make a video look natural, make sure that you tweak white balance. Temperature of light inside a room is different from outdoors. Take the time to adjust your white balance properly.

Shutter speed:  Although cameras can automatically take care of it, try using manual settings to gain more control.  By properly controlling shutter speed, you can avoid blurred videos or dark scenes – you can record the video just the way you want it to look. Try experimenting with the shutter speeds and remember this basic rule of thumb – your shutter speed is double the frame rate at which you are shooting.

Aperture settings or F-stops:  Adjust f-stops to stretch your depth of field or trim it if you want to get creative. Make sure that you adjust the aperture of your camera focus on the things that matter the most.

These are some basic settings that you can experiment with and hope that they are useful in helping you create a professional looking video.