Customers – Telecommunications

The world of Telecommunications has been forever changed by video. Not surprisingly, Telecommunication providers today are fully embracing video for both internal and external communications. Whether it be an internal webcast focused on reaching tens of thousands of distributed employees, or an external event announcing quarterly earnings – video has become a fundamental communication medium for today’s high profile carrier. These are some leading telecommunications companies using Qumu solutions today:

One Qumu customer, a large telecommunications company with over 200,000 employees and servicing over 60 million customers detailed a cost savings analysis on the use of enterprise video below.

Telecommunications Case Study

For some companies, the biggest challenge in distributing online video to employees is never seen on-screen. That has been the experience of this major telecommunications services company that produces more than 75 online events incorporating video every year. For this firm, which regularly draws an average of 1,000 viewers to a single live video webcast, one of the huge hidden costs came from the upfront work required to set up the network systems needed to distribute a video webcast.

For a live video webcast originating from a location other than its flagship broadcast studio, it would require eight hours of work by two webcasting experts in the company’s IT department to make sure that the proper settings for encoding and distributing video content from a remote
location were properly put into place in advance of an online executive presentation.

This company, which historically developed most of its video webcasting technologies in-house, discovered a way to dramatically cut its investment in time and resources devoted to webcasting by turning to technology developed by an outside vendor. The company deployed technology developed by Qumu to provide centralized management of the company’s live video webcasting and growing library of video on-demand content, as well as the part of its data network being used increasingly to deliver video content to employees’ desktops.

Using the Qumu enterprise video communications platform, the company has been able to dramatically reduce the amount of time spent provisioning remote locations for distribution of video content. A task that once took eight hours to accomplish now can be completed in a matter of 15 minutes. The company uses Qumu to provision network settings for up to 10 of its remote studios across the U.S. The task can be complex if done manually because the company has 150 offices across the U.S. that are multicast enabled
and capable of receiving the company’s regular video events. Now, the company can have a local media crew produce a video event originating from any of its 10 remote locations and have an infrastructure in place that makes it possible for these regional video professionals to encode and package video for online distribution without having extensive training in web distribution technologies.

An overview of the cost savings, mainly in the technical webcast team and networking areas, realized by this telecommunications company is detailed in the table on this page.  The decision to adopt the Qumu solution for this company has resulted in considerable savings, and has provided a true enterprise platform that can scale video distribution internationally with virtually unlimited capacity.

Multimedia communications will continue to grow as a way for employees, customers, and partners to communicate and learn interactively